Green Initiative
We're fading to green

At the California Film Institute, with the leadership of PG&E, we’re taking extra steps to reduce our carbon footprint. Our goal is to use the power of film to educate the public, volunteers and our community about key sustainability issues by bringing together programs, people and facilities.
People
What is CFI doing to promote green living?
- Green community partnerships
- Environmental education for CFI staff, volunteers and audiences
- Community philanthropic support for CFI green programs
Click here to find out how to make your business
a Bay Area Green business!

Programs
How films and programs at CFI are spreading the word about green.
- Mill Valley Film Festival films focused on social and environmental issues
- Smith Rafael Film Center environmentally themed programming
- CFI Education Green Kids Conference
Facilities
Our building and Festival is fading to green!
- Green business certification
- Implementation of PG&E’s ClimateSmart™ program
- Eco-friendly merchandise and products

- Concession stand and Festival reuse and recycling program
- Sustainable events featuring locally and organically produced food and wine
Click here to see what green efforts
MVFF Major Sponsor PG&E is up to!
Green Resources
ENERGY
Easy ways to save electricity, gas and the planet's precious resources.
RECYCLING
Donate your cell phone, find a recycling center and get info on reducing packaging waste!
TRANSPORTATION
Find efficient ways to travel via bike, train or carpool! Plus, get traffic reports!
SAVE OUR OCEANS
Info on sustainable sushi, weekly ocean clean-ups and easy ways to help clean up the sea.
GREEN GUIDES
Thousands of ways to find and buy greener products. Every little bit helps...
GREEN LIFESTYLES & TIPS
More tips from your favorite green orgs.
KIDS
Events and ideas to get the kids involved in fading to green!
HOW THE 33RD ANNUAL MILL VALLEY FILM FESTIVAL IS FADING TO GREEN...
- Festival schedules and programs printed on recycled paper using soy ink.
- Hard-printed press kits replaced with virtual press kits, reducing paper and CD/DVD waste.
- Shuttles offered from venue to venue, taking cars off the road.
- Festival merchandise, i.e. T-shirts offered in Organic Cotton.
- Sustainable events utilizing recycling, composting, organic food menus, and local partners.
“We’re proud to help bring the Mill Valley Film Festival to our customers in Marin and the Bay Area through PG&E’s sponsorship. Supporting great events like the Festival reflects PG&E’s commitment to enhancing the quality of life in our communities—a commitment that extends from providing safe, reliable service to offering one of the nation’s cleanest utility energy supplies.” — Peter Darbee, chairman, CEO and president of PG&E corporation